Seen & Heard

I was happy to lead on packaging and pinpointing cultural moments that captured our legacy on screen to promote the HBO Original documentary ‘Seen & Heard’ across brand social channels. For this title to spark conversation and drive viewership, the approach was to highlight Black titles on the platform discussed through the documentary, which showcase the impact of Black television then and now.

@sceneinblack Y'all better put some respect on his name! 😂 📺 S1E3 #TheBoondocks on @HBO Max To see more classic Black TV moments, stream the new HBO Original documentary #SeenAndHeard now. #kattwilliams #comedy ♬ original sound - sceneinblack
 
@sceneinblack New dating rule: Tell me our whole future on the first link 🥰 📺 S1E8 #Watchmen on @HBO Max To see more classic Black TV moments, stream the new HBO Original documentary #SeenAndHeard now. #ReginaKing #YahyaAbdulMateenII ♬ original sound - sceneinblack